The Change of Wang Lungs Attitude Essay example -- essays research pa

In spite of the fact that Wang Lung has his had a courtesan. He endures on keeping the land and would not like to sell it despite the fact that his family was starving. He has more awful focuses than his valid statements. Presently I will clarify why Wang Lung is a terrible man. Cash was a primary factor in Wang Lung's disposition which changed totally commonly as a result of his riches. Toward the start of the story Wang Lung is a poor rancher who consistently ponders how he goes through his cash. As he was a poor rancher, Wang Lung was loaded up with dread when he first methodologies the House of Hwang to gather O-Lan . On his subsequent visit, Wang Lung is as of now succeeding from his harvests. This conduct is as opposed to the start of the plot, where he is hesitant to drink tea since it is costly. At the point when O-Lan inquires as to whether she should put tea leaves in his dad's high temp water, he would have jumped at the chance to state, 'Certainly there must be tea leaves. Do you think we are beggars?'†. Nonetheless, he doesn't need O-Lan to imagine that they are poor, so all things considered he comes up with a rationalization, 'Tea? No it makes my hack worse.'. These two occurrences I...

Research Process and Terminology Essay

The reason for this archive is to talk about my portrayal of the examination procedure and these records will likewise contain new jargon recovered from this week’s readings. Truth be told, this record will talk about how this new jargon and data applies to a profession in criminal equity. Also, this record will talk about how not realizing the right jargon changes as I lead the criminal equity investigate. Besides, this record will discuss how realizing the new jargon can be a resource for me while assessing and looking at examine studies or information. Research Process Research incorporates an exact technique that fixates on fair and gathering an incredible number of information for indicating the consequences of an assessment so the gatherer of data can go to a result. The technique utilized in the assortment of data and assessment designs in any case if the request and assessment process. Truth be told, the procedure centers around testing sentiments or ideas. What's more, any new data managed without confirmation or backing of the cautious assessment won't let others investigate the examination and procedure the result (White, 2013). New Terminology and how it applies to a profession in Criminal Justice Replication is the repeat of controlled methodology or examinations utilizing similar strategies (Hagan, 2010). Replication can be utilized in the profession of the criminal equity framework by helping in the DNA procedure to demonstrate if an individual is honest or blameworthy of a wrongdoing that the person was been indicted for. Actually, by utilizing the replication procedure commonly will permit the investigation to get the right outcomes (White, 2013). Check is evidence or precise discoveries or achievements of incredible certitude in ends through additional perception (Hagan, 2010). Confirmation by law requirement officials checking and twofold watching that the person has the right data acquired before turning in their reports for instance, petty criminal offenses (White, 2013). Unadulterated (essential) examine is worried about the securing of new information for science or the improvement of the field (Hagan, 2010). Researcher in the criminal equity field recovering new data can help the person in question in any advancements that science needs to enhance from earlier information (White, 2013). Applied research is reasonable research worried about clarifying the strategy issues (Hagan, 2010). In applied research it enables law requirement to make sense of why the old arrangements are not working and what should be possible to improve the strategies contrasted with the past approaches (White, 2013). Wrongdoing examination is the deliberate, investigative strategies coordinated at providing helpful data identified with illicit examples (Ibid, nd). Wrongdoing investigation in the criminal equity field can help in the vocation of researchers since the person in question utilizes assessments, infringement portrayals, infringement programs, capture records, law authorizations calls just as extra intends to show pertinent information (Wilson, 2013). Actually, wrongdoing examination in criminal equity professions utilizes ID guides, infringement anticipation, target profile investigation, prerequisites of analytical leads, and necessities to help information to neighborhood policin g and wrongdoing counteraction programs. A case of a wrongdoing avoidance program is the Drug Abuse Awareness Education (DARE) (Gottlieb, Sheldon, and Raj, 1994). Insights organizations help the demonstration of going to a choice of who is doing what with whom by its focal point of the connection between illicit †and surprising exercises for instance, opiates, dealing, prostitution rings, sorted out wrongdoing, groups, and fear mongers (Gottlieb, Sheldon, and Raj, 1994). Insights offices in the criminal equity framework as a profession for instance, the opiates division can help in cutting down people managing in opiates. People who are relegated to this particular zone in law requirement can increase significant data from private sources (assuming any) to help in cutting down the individual or people engaged with opiates for instance, weed, rocks, and heroin. Moreover, to the opiates division there is the Federal Bureau of Investigations (FBI). The Federal Bureau of Investigat ions (FBI) supplies other law requirement organizations with administrations for instance, unique mark distinguishing proof (â€Å"Criminal Justice Data Improvement,† 2013). Measurements is the study of gathering, sorting out, and deciphering information (Bennett, Briggs, and Triola, 2009). Insights as a profession in the criminal equity field can enable researchers to sort out, gather, and decipher the data expected to for cases for instance, by summing up the data as opposed to doing every one of the tests independently and simpler to accumulate the data at that point put it into an outline (White, 2013). How not realizing the right jargon changes as Dena conducts look into in criminal equity. When doing research in criminal equity if Dena doesn't have the foggiest idea about the right implications of the new terms it can prompt off-base and incorrect data that goes into her documentation. A case of this would be if Dena were composing data for both applied and unadulterated research she could confuse the implications for both of the new terms and while doing her documentation to be introduced. The archives that Dena has given will not be right and won't give the correct result along these lines, the reports that she transforms into her manager will tell the individual that Dena isn't as acquainted with the new phrasing (White, 2013). How realizing the correct wording can be a resource for Dena when assessing exploration and data. When investigating the documentation and meanings of each new jargon term realizing the correct terms will help in the exploration Dena will have the option to show any missteps (assuming any). Actually, in the event that Dena knows the definitio ns and how every capacity, at that point she will have the option to proceed with her examination and discover any incorrectly spelled jargon terms. Knowing the contrasts between the good and bad new jargon can have any kind of effect while doing an archive that must be introduced (White, 2013). All in all, learning new jargon terms in the criminal equity field helps in the examination procedure. Knowing both of the definitions and what every mean will help in the process for explore. Actually, by not knowing the distinctions Dena can confuse one definition for another for instance, unadulterated research, and applied research. Statics in the criminal equity field can be helpful to the researcher since the person can place the data into a PC and sum up the realities. Summing up the realities makes it simpler on the researcher or expert since the person doesn't need to do each analysis independently. References Criminal Justice Data Improvement (2013). Program Summary, (), . Recovered from http://www.bjs.gov/index.cfm?=tp&tid=4 Gottlieb, S., Sheldon, An., and Raj, S. (1994), Crime Analysis: From First Report to Final Arrest. Wrongdoing Analysis: From First Report to Final Arrest. , (), Hagan, F.E. (2010). Research strategies in criminal equity and criminology (eighth ed.) Upper Saddle River, NJ: Prentice Hall Ibid (no date) R Wilson (individual correspondence, July 20, 2013)

The High Line Park Transformation into a Public Park

The High Line Park Transformation into a Public Park Presentation The High Line Park was imagined in 1999 inside the New York City and right now run by the Friends of the High Lane. At present, the recreation center is a conservancy and an open space for the inhabitants and guests inside New York City. The recreation center has encountered change between the West 34th Street and West 30th Street.Advertising We will compose a custom paper test on The High Line Park Transformation into a Public Park explicitly for you for just $16.05 $11/page Learn More However, a few social concerns have been raised on this venture. Along these lines, this investigative treatise endeavors to survey the social worries of change of the High Lane into an open park. Social worries of the High Lane Park Decision condition regularly experience elements and swings which make short and long haul impact on odds of endurance for two choices to tackle an issue. At the point when confronted with a choice quandary that requires basic evaluations, examination resorts to systematic devices that guarantee serious situating advantage. Nonetheless, there must be an away from for the choice through audit of advantages and anticipated aftereffects of proposed choice. In settling on the choice to either remake the High Lane Park in the city of New York, it is basic to survey the advantages of the intrigued bodies electorate, for example, the city inhabitants, the occupants of those encompassing the city, the government, and the Mayor of the city. Partners are people, gatherings or associations with a stake/guarantee in a project’s outcome1. For the most part, not all partners will have similar targets and inspirations for a task. The main procedure of overseeing partners is to distinguish them. Congestion of Park Enthusiasts (Picture of the packed High Lane Park; self generated)Advertising Looking for exposition on sociologies? How about we check whether we can support you! Get your first paper with 15% OFF Learn More Quality arranging includes in distinguishing which quality norms are applicable to the venture and deciding how to fulfill them. It is one of the key encouraging procedures during venture arranging and ought to be performed consistently and in corresponding with the other task arranging process. Because of its little size, the recreation center is in every case full past its ability. This has been a worry particularly to inhabitants of the High Line settlement who were utilized to tranquil neighborhood. The procedure of dynamic is subject to heuristic since it gives suppositions, joining of venture association structure, and moral control2. Being an individual from the High Lane residents’ voting public, the past experience of tranquil neighborhood enlivened this worry. Additionally, the subjective predispositions have affected the choice to build up the recreation center. Social Clash Ethics decide the degree of cooperation by the individuals from a voting demographic who after connection with one an other, distinguish sound and healthy social intercessions went through a possibility test for usage to start social move among the essential partner. Moreover, correspondence morals characterize content approach dependent on the need to address discerning and nonsensical propensities so as to find some kind of harmony on natural well disposed choice procedure. Also, the objective of this choice execution is the whole chain of importance of electorate individuals from the top to the least at base of the stepping stool. Because of appropriately organized correspondence morals, the choice condition gets all encompassing, delicate and socially well disposed to the voting public individuals. In addition, solid moral correspondence culture makes basic objectives which create standards, desires for explicit conduct show, and fitting rule controlling communication with one another3. The inhabitants of High Line neighborhood have raised the social worry of association to unwelcomed culture, for example, instances of theft inside the recreation center have expanded. Plus, social sick people are frequently seen in the recreation center going after their casualties since there is next to no nearness of the authority.Advertising We will compose a custom paper test on The High Line Park Transformation into a Public Park explicitly for you for just $16.05 $11/page Learn More Among the aimed standards of the heuristic model in park recovery incorporates the requirement for a body electorate to endeavor to grow great culture by cultivating a solid arrangement on the observed way of accomplishing its objectives, missions and vision4. This incorporates composed standards of commitment, anticipated conduct, and repercussions for deviation. Every individual from the voting public turns out to be a piece of the way of thinking after affirming loyalty. Occasionally, the voting public will subliminally rebuild these objectives in consistency with the changing life requests. Therefore , when individuals are consumed and caused to feel some portion of these objectives, they would endeavor to give their best towards the choice procedure. Also, participation with the media has demonstrated instrumental in making mindfulness on size and impacts of typhoon on monetary, social, and wellbeing divisions so as to set up the inhabitants of High line neighborhood mentally for remarkable misfortunes as future development. Huge numbers of the nearby inhabitants live in a dread of changeless removal since the present extension technique of the recreation center is quiet on conceivable requirement for additional development of the recreation center. Impractical Expansion Plan As human instinct directs, the recreation center way of thinking conveys with it allurements. When these are convenient found, they may prompt a profound connection with the item over which such a choice inspiration is given. When effectively completed, enthusiastic strains are kept under control as steady collaboration is a methods for boosting certainty and character a formula for good authoritative culture in the body electorate. Moreover, this controller oversees unreasonable individual weight among other inordinate requesting thought framework and individual subjective variables comprehensive of medical problems, relationship and powerlessness to conform to unexpected changes5. Inevitable versatility will change contingent upon the period taken to execute the arrangement which may absolutely be not quite the same as another. In any case, this must be joined by unmistakable qualities as controlled by the prompt neighborhood. Amusingly, the recreation center has prompted movement of the generally poor individuals from the area since the land rates and house rates have soar. Rather, the generally rich have assumed control over the area. Thus, the group of the High Line neighborhood has been deteriorated forever. Natural Externalities Basically, an externality in the field of ecolog ical protection and maintainability alludes to any profit or cost which occurs because of an activity or action and it straightforwardly influences an outsider who was not at all included and had not settled on the decision to bring upon yourself that advantage or cost. Brilliantly, an externality is an optional consequence of an essential activity and may carry with it an advantages or a cost.Advertising Searching for paper on sociologies? How about we check whether we can support you! Get your first paper with 15% OFF Find out More There are two sorts of externalities, that is, sure and negative externality. Negative externalities are joined by costs brought about while positive externalities are portrayed by strings of benefits6. A perfect case of a negative externality in the recreation center task is the nonstop uncontrolled contamination exercises that legitimately causes air starting from the vehicles the High Line. Because of the contamination, the entire network needs to bring about the expense of unforeseen weakness and conceivable tidy up to reestablish the spotless condition, regardless of High Line being a park. Air contamination is a negative externality. Air contamination in the above situation can be named a negative externality since it is joined by concealed costs, for example, wellbeing worries that the whole High Line people group hosts to cause in spite of being non gatherings in the contamination exercises. The people group needs to cause the expense of treating those influenced by the con tamination and needs to live with the outcomes that the contamination may put on them. So as to manage this externality, the network should look for remuneration from the city of New York chairman. Feasible advancement is an issue mixed by float from a perfect idea to an incomparable undertaking to handle developing issues of money related difficulties and environmental issues. This classification of unrest has tried to take care of existing social issues. At present, individuals incline toward eco-accommodating projects when choosing recreational offices to visit. (Image of the natural externalities; self produced) Inflated average cost for basic items to the first inhabitants Reflectively, the guideline of similar preferred position is an idea that implies the attractive capacity of an individual or country to give a help at a generally lower open door cost and negligible expense when contrasted with another who has the goal of giving a similar assistance, for this situation, the High Line Park. In spite of the reality the New York City may have proficient elements for about all the recreation center administrations because of its supreme bit of leeway, the occupants don’t appear to profit since the recreation center administrations are not moderate to the generally poor people in the neighborhood. Sustainability and feasible advancement is a term for the most part applied by urban planners’ inconsideration natural and segment factors which impacts urban set up7. When contrasted with early populace, the cutting edge populace has expanded in populace just as change in their social financial exercises. Thus, urban organizers must build up a component to provide food for space in the urban focuses just as the expansion in pattern over ecological contamination. What's more, the organizers should address I

Why Everybody Is Talking About Best Term Paper Writing Company...The Simple Truth Revealed

Why Everybody Is Talking About Best Term Paper Writing Company...The Simple Truth Revealed The organization is presently accepting orders. There are in fact several free ones available on the internet and most, if not all them, are pretty user-friendly. Therefore it is advisable to check first if they actually supply the service you are seeking on a standard basis. The writing service should additionally have a guarantee that all work is original and distinctive from many other content. Ultimately, you get an outstanding paper that's customized to suit your approach. To compose a philosophy paper sometimes takes a great deal of time as they are involving and if you are unable to put in adequate time you may wind up scoring marks that are not impressive. Since you may see, there's a sophisticated approach that allows to save your time and be sure that everything is addressed step-by-step. Students who grasp the simple idea of a class but don't have enough time to compose a r esearch report or essay can use a copywriting service to acquire the work done efficiently. Best Term Paper Writing Company Can Be Fun for Everyone Fortunately, you can take advantage of an MLA bibliography maker to help make things a good deal easier. The growth in commercial blogs, content writing websites, the on-line services are becoming increasingly more profitable. Ideally, after you get your term paper, you are not going to devote a good deal of time researching. A lot of custom term paper writing services are available online. The Debate Over Best Term Paper Writing Company Write my term paper service is supplied on the internet to help you to save time and finish the paper within the deadline. At such moment, it's unobjectionable to employ a term paper writing service. A term paper might look like an overwhelming job. It plays a vital role in determining the final outcome of the graduation degree and the completion of the course. Our experts write your papers based on your instructions. Customized term papers are created by experienced and professionally trained experts. Well, you've got to do thorough research before believing them. Research writing and presentation are the fundamental tools a researcher can utilize to communicate the findings of her or his research, their significance and relevance along with how the research could have been conducted or the way that it can be replicated elsewhere. Knowledgeable writers are some of the the very best term paper writers. Writing is fun only if it's your hobby. The prices should motivate students from various backgrounds to purchase academic papers from the provider. Our institution's paper writers can write all sorts of custom papers from scratch as they are highly creative and skilled. Our services are the finest and original thus we guarantee you papers that are free from errors at precisely the same time papers that are originally written. For this reason, you've got to ta ke a look at the corporation's credentials before it becomes too late. Prior to getting to purchase term paper writing service, you've got to check more on the topic of the organization's credentials. Both software types will guarantee that all of the custom papers supplied to clients are quality and satisfactory. If you would like to employ a paper writer who will assist you with quality essay solutions, our company is the ideal location where it is possible to place that order. You need to understand what the organization is ready to present you with, before actually procuring assistance from the source. Furthermore, the company doesn't divulge client's information. Tapping in the Power Papers all-English team, the provider offers clients professional services at inexpensive rates. It should adopt an online system to improve its communication. Such companies have a customer service staff that's always readily available to take orders from students and a lot different clients. The majority of companies have bad paper writers who will give you services which won't help them. Life, Death, and Best Term Paper Writing Company If you own a college research paper to write, order expert essay online to fulfill the deadline. You should select a topic you're interested in. A thorough and i n depth research is the sole means to learn about all of the facts about the concerned topic and think of a meaningful and robust essay or crack that term paper successfully. There are plenty of steps that one must follow so he or she is able to write the ideal term papers.

What Did You Do This Summer College Interview Question

When answering a college interview question about your summer activities, no one is expecting you to be busy every day of the year. Summer is indeed a time to recoup after a busy academic year. Students who treat summer like an 80-hour-a-week job are setting themselves up for burn-out. That said, your interviewer will want to see that you did something productive in the summer. Youll want to show that you seek out meaningful and enriching experiences. A question about your summer activities has similarities to a question about  what do you do in your free time.  Summer, however, is a lot more substantial than a few free hours on the weekend, so your interviewer is going to be looking for something meaningful that youve accomplished during those months off from school. Strong Answers to a Question About  Your Summer Activities Your answer to the question, of course, is going to depend entirely on what you did in the summer, but work to identify a few meaningful activities from your summer break before you set foot in the interview room. Some activities that  will  sound good to your interviewer include: Travel.  Did you go somewhere interesting? A national park, historic site, cultural center, or some other destination that expanded your world view or opened your eyes to new experiences?Reading.  Your interviewer wont want to hear that you spent the whole summer indoors with your face buried in books, but they love to hear about reading. Students who read a lot tend to do well in college. You may even find that your interviewer asks you to recommend a good book.  Work.  Whether you helped on the family farm or cleaned dishes at the local eatery, students who work reveal a level of maturity and responsibility that will impress the admissions folks. Your summer may not be as exciting as a trip to Europe, but colleges truly do value work experience.Entrepreneurship.  This could be related to work, but youll certainly make a good impression if you started your own lawn mowing business, developed a useful app, or did something else that reveals creativity, confidence, and motiv ation.Volunteerism.  Community service and volunteer work play an increasingly important role in the college admissions process, and summer is the ideal time to do meaningful volunteer work.Education.  Did you attend a summer engineering or creative writing camp? Did you take a class at the local community college? Needless to say, colleges want to enroll students who like to learn. Weak Answers to a Question About Your Summer Colleges will want to see that youre not the type of student who lets three months go by without doing anything productive. Answers such as these are not going to impress anyone: I built a really cool world in Minecraft. Good for you, but realize that a lot of students fail out of college because they give video games priority over all else; three months staring at the computer screen represents a rather anti-social—even if multiplayer—and unproductive use of time.  I was burned out from school, so I relaxed. For three months? Also, dont highlight academic burn-out in your college interview. Sure, it happens to most students, but such an answer also sends a message that you get overwhelmed by school work. This isnt what you want to tell a college admissions representative.I hung out with my friends. Having friends is good. Colleges want to admit friendly students who build meaningful relationships with others. But what exactly did you do with your friends? Develop this reply to explain the meaningful activities you did with your friends. Ideally, you did something more productive than cruise the local shopping mall. The list could go on, but you get the idea. Answers that suggest you let the summer slip by without doing anything to enrich yourself or help others arent going to impress anyone. A Final Word About Summer Activities Your answer to the question will obviously be unique to your own interests and activities, and thats largely the point here—make sure you are telling your interviewer about summer experiences that have helped make you the person you are. Show that when you are given the time, youll do something meaningful and productive. In short, show your interviewer that youre the type of interesting, curious, hard-working, motivated person who will contribute to a campus community in positive ways.

`` All Star Superman `` And `` The Yellow Wallpaper ``

Right from the start of â€Å"All-Star Superman,† we are introduced to colorful panels that integrates the use and symbolism of colors. Throughout written literature, from â€Å"Red Wheelbarrow† to â€Å"The Yellow Wallpaper,† color has been a consistently used technique to add extra meaning to subjects. The use of that symbolism in the comic book medium makes sense, since color can be shown instead of conveyed. To try and establish the colors meaning in â€Å"All-Star Superman,† we can look at it’s repeated use and try and determine what the pattern between them is. Take for example the color purple: on pages 146-147, the funeral is done out in purple; another example is on page 236, Regan is wearing only purple. Between those two situations, the connection†¦show more content†¦We see more of this same example on pages 92, 96 and 197, as in that they are all green panels that occur on or near the moonbase. On page 219-221, we are in Superm an’s lab, which has a green background very similar to that of Quintum’s lab. This use of green is not limited to backgrounds or outfits either. From pages 48-50, Lois Lane is preparing to use a kryptonite gun on Superman. The item itself is primarily green and fires green mist, which also makes sense because kryptonite is green. On page 106, we see Luther fiddling with a device that is a mobile library. When this device speaks, even its speech bubbles are done out in this green shade. This scientific symbolism makes sense here too, as these are very scientific machines. Jumping ahead to the use of another color, we have yellow. Whenever yellow appears in this comic, it is usually in regard to very powerful, ultimate things. Take for example page 149. On page 149, the â€Å"leader of the Superman Squad† (who is presumably an older, original superman) gives the modern, original superman an â€Å"indestructible flower.† The leader and the flower are both a golden yellow, which gives both of them a feeling that they are powerful and mysterious. On page 40, Superman is making miniature suns to feed to his sun-eater. These suns are a similar shade of golden yellow, andShow MoreRelatedBrand Building Blocks96400 Words   |  386 Pagesthat internal forces and biases, which are under the control of the organization, cause many of the formidable problems facing brand builders today. 1. Pressure To Compete On Price There are enormous pressures on nearly all firms to engage in price competition. In all industries from computers to cars to frozen dinners to airlines to soft drinks, price competition is at center stage, driven by the power of strong retailers, value-sensitive customers, reduced category growth, and overcapacity

Project Vision Document for Tele Health

Question: Discuss about the Project Vision Document for Tele Health. Answer: Introduction The project discusses about the interaction between the tablets an computer utilized by the end-user of the Tele health. The system provides care through remote monitoring facility (Abolfazli, 2014, pp-340). The document is presenting the problem, benefits and capability of the cloud based system that may be implemented in the rural and remote areas of NSW for old people. The scope of the document is inadequate for the hardware and software improvement needed in rural and remote areas using cloud based systems. The cloud based mobile application will provide the capable and beneficial results for the end users. Background o the project The efficiency and capability of the hardware and software elements should be improvised as the old people are living in rural and remote areas of NSW. The project specifies the aim that the cloud based mobile application will allow the proper specialist to get the correct data of the patient at the proper time (Kamal et al., 2013, pp- 40). The Tele health wants to transfer the proper data of the patients through cloud platform to the proper physician around the globe. Problem statement The main problem statement highlighted in the document is that, the patients are registered with a particular healthcare organization that has a range of specific doctors (Abolfazli, 2014, pp-350). Therefore, if these doctors are not capable of analyzing the situation of the patient then he has to compromise with the situation as the platform does not provide scope to consult with any other physicians. Tele health want to make this platform open to globe that will make every interaction possible (Spinsante Gambi, 2012, pp- 8). It is very difficult to implement hardware and software system in rural and remote areas so cloud based system will help to solve this problem by providing remote facilities. Capabilities The capabilities of Tele health is that they are capable of monitoring the condition of the old people through the cloud based platform (Menon, 2014, pp- 6). The organization checks the condition of the patient through the remote monitoring system and provides the data to the proper physician, who can recognize the problem (Kamal et al., 2013, pp- 60). The improvised cloud based system also provides the facility of getting accurate medicines for proper treatment according to the condition of the patient. Benefits of project The benefits of the project are given as follows: Physicians and patients can search for better option in the cloud platform. The clinical data are protected from all kind of malwares. Numerous specialists are allowed to view the details of the patients. The database gets protected by the cloud- based systems. The project will increase the scope treatment Patients will be benefitted by the cloud based services provided by the Tele health Conclusion Tele health has the good track record in providing the healthcare services to the patients. the organization provide immediate and proper care to the patients for their emergency treatment. This document provides the benefits, capabilities and problems of the system for the betterment of the organization. The mobile application will allow the physicians to know the proper condition of the patients by interacting with them directly. References Abolfazli, S., Sanaei, Z., Ahmed, E., Gani, A., Buyya, R. (2014). Cloud-based augmentation for mobile devices: motivation, taxonomies, and open challenges.IEEE Communications Surveys Tutorials,16(1), 337-368. Kamal, J. B. M., Alwee, A. B., Latiff, S. B. A. (2013). Remote health monitoring, pp- 40-100. Menon, K. U., Shibina, J. S., Menon, V. N. (2014, July). Intelligent system for remote health monitoring of divers using underwater acoustic communication. InComputing, Communication and Networking Technologies (ICCCNT), 2014 International Conference on(pp. 1-7). IEEE. Spinsante, S., Gambi, E. (2012). Remote health monitoring for elderly through interactive television.Biomedical engineering online,11(1), pp-1-10.

Realism And Theatre Essays - Films, Drama, 19th-century Theatre

Realism And Theatre Realism is the movement toward representing reality as it is, in art. Realistic drama is an attempt to portray life on stage, a movement away from the conventional melodramas and sentimental comedies of the 1700s. It is expressed in theatre through the use of symbolism, character development, stage setting and storyline and is exemplified in plays such as Henrik Ibsen's A Doll's House and Anton Chekhov's The Three Sisters. The arrival of realism was indeed good for theatre as it promoted greater audience involvement and raised awareness of contemporary social and moral issues. It also provided and continues to provide a medium through which playwrights can express their views about societal values, attitudes and morals. A Doll's House is the tragedy of a Norwegian housewife who is compelled to challenge law, society and her husband's value system. It can be clearly recognized as a realistic problem drama, for it is a case where the individual is in opposition to a hostile society. Ibsen's sympathy with the feminine cause has been praised and criticized; as he requires the audience to judge the words and actions of the characters in order to reassess the values of society. The characters in A Doll's House are quite complex and contradictory, no longer stereotypes. In Act II, Nora expresses her repulsion about a fancy dress worn to please Torvald (her husband): "I wish I'd torn it to pieces"; she attempts to restore it and resign herself to her situation right after: "I'll ask Mrs Linde to help". In Act III, Torvald ignores his wife's plea for forgiveness in order to make a moral judgement: "You've killed my happiness.You've destroyed my future". "I can never trust you again." Later on in the same act, he contradicts himself: "I'll change. I can change-"; much after Nora confronts him: "Sit here, Torvald. We have to come to terms". "...There's a lot to say". Here, Ibsen shows us he has worked in depth with the psychology of the characters, giving them a sense of complexity and realism. Playgoers therefore recognize the revelation of characters through memory. Thus drama became an experience closely impinging on the conscience of the audience. Ibsen was also unique for his use of symbolism to assist realism on stage. Symbolic significance is presented through the detail of design, props and actions of the characters. For example, in Act III, Nora goes offstage to get changed; "I'm changing. No more fancy dress". It is a symbolic representation of her personal change, one where she has come to the realization that she has been living the life of a doll, confined to the roles of a "featherbrain", "plaything", "dove", "skylark" and "songbird". Thus, symbolism enhanced realism, and its effect can be seen as positive in the sense that it stirred conscious awareness of values. The stage settings of A Doll's House are an integral part of the theatrical design, and not mere d?cor to be overlooked. The setting in Act II; "...the Christmas tree stands stripped of its decorations and with its candles burnt to stumps" is symbolic of the lack of happiness in Nora's life at that moment. Also the change of setting in Act III; "The tables and chairs have been moved centre" foreshadows a character change that will take place in Nora. The many references to doors also have significance beyond the stage directions. The play begins with the opening of the door and finishes with the "slamming" of the door. Nora enters the doll's house with the values of society and departs from it, symbolizing her rejection of them. All these intricacies of play settings and characters depict realism on stage. Ultimately, it has been good for theatre because it presents the playwright's ideas in interesting and original ways. Realism, as expressed through symbolism, also draws the attention of the audience, thus stimulating moral thought, and stirring reaction. Realism is also defined as art-imitating life (source). This is a fitting account of Anton Chekhov's plays, for they tend to show the stagnant, helpless quality of Russian society in the late C19th. Quite evident in The Three Sisters, when Tuzenbakh illustrates realism; "The suffering we see around us these days - and there's plenty of it - is at least a sign that society has reached a certain moral level." Hence, while the portrayal of life here seemed 'gloomy and pessimestic', it was still good for theatre in that it presented issues which audiences could identify with. It was also more intellectual theatre when the playwright could express their views, compared with the conventional

If I Had a Robot Essays

If I Had a Robot Essays If I Had a Robot Essay If I Had a Robot Essay So, if you had a robot, what would you want it to do for you? Im sure you were Just thinking about that very same question. If you are now asking yourself How does this have anything to do with parenting? let me ease your mind by blowing some smoke up your um, we parents are real busy people. The kind of people who need robots to do stuff for us. She doesnt do windows starpulse. com She doesnt do windows Actually, this reverie came out of three things. 1. My post on Mothers Day gifts led to the revelation by tinkleflick that in addition to the Roomba (the vacuuming robot) here is a Scooba. I need one. 2. My family Just went to the severely overcrowded Makers Faire recently, so we are seriously geeked out on robots right now. (By the way, we came close to touching the brim of Adams hat. You know, Adam Savage from Mythbusters. For geeks I believe that is close to a religious experience, right up there with getting to second base with someone who looks a lot like Princess Lela. ) And 3. I always think about things like this, generally around the time when I have a looming deadline. For years IVe pondered, What would I do on the Holodeck? but rust me, it gets way too raunchy for a family blog. But really, wouldnt you Just stay on the Holodeck forever? Good god, somebody get the geek tranquilizers before I start telling you more about my Rock Band exploits. Anyhow, I made some ground rules because thats how I am. You get to pick five things the robot can do. You can have the robot do one kind of chore, but you cant say a robot that does all the housework because thats like wishing for more wishes and it gets dull. Your robot can only do things people can do, so no robots making you invisible or what-have-you. And yes, many of us would naturally be getting, um, regular servicing, if you will, from the robot. So lets Just concede that it goes without saying, and really, you dont need to say it. Cuddling, however, is still on the table. I will say this exercise is kinda interesting because it makes you think about what in your life is pure drudgery and what you actually enjoy. For example, for a minute I thought about having my robot write blog posts for me, since it would free up so much my time, but realized I enjoy that too much. See how much I love you? of a Job, and thats not right.

Case 3 Exposing workers to Plutonium-Case Study

3 Exposing workers to Plutonium- - Case Study Example Under their circumstances, they are not justified in denying some races employment opportunities based on their color (Connolly, 2009). They should equally employ their workers from all races based on their qualifications for them to be termed as just (Pojman, 2010). No, the Kaiser Aluminum does not have a justified policy. Kaiser insists on giving preferential treatment to their employees who are of black origin by providing them with more employment opportunities until the time their total equals their percentage in the area’s workforce. This is not good because it will tend to limit the chances of other races who may have a more capable and willing workforce that requires employment. Their selection processes were also biased since they did not consider the qualifications of most employees as witnessed in the recruitment of two blacks who had inferior qualifications when compared to some white applicants who had been turned away (Connolly, 2009). Their policy should be revised to state that, â€Å"Kaiser Aluminum will employ people from all races on the basis of their qualifications and their numbers in the areas population†. Kaiser’s policy leads to the reverse discrimination that Weber encounters during their recruitment processes. Weber is denied selection despite the fact that he has more seniority that many of the blacks who had been selected. He files a lawsuit of racial discrimination against Kaiser though the courts rule that he is not a victim. Weber fails to be selected since the company had agreed to give preferential treatment to the black population in an effort to end the previous racial injustices that existed (Connolly, 2009). The denial of an employment opportunity to Weber is not justified since he had qualified better than some of the selected recruits but has been denied due to his color which is not his choice to. Kaiser should have considered the victims seniority before dismissing him

Has New Labour introduced radical changes to health and health care Essay

Has New Labour introduced radical changes to health and health care policy since it came into office - Essay Example This pledge to divert major sums of governmental funds into the health care system was political fodder for Conservatives and was a principle part of the Labour Party’s addition of ‘new’, an act primarily designed to pronounce a new philosophy and proclaim its eagerness to distance the party from past conceptions of socialist leanings. In many cases, the radical changes to the NHS espoused by new Labour followed Conservative concepts. These new policies have proven to be more of a massive evolution rather than a revolution. Still, what had been the most radical change to the organisation of the NHS since its 1948 inception; the 1991 reforms instituted into the NHS Act were eclipsed by the 1997 Act. This was especially true when considering the abolition of the internal market and the creation of Primary Care Trusts (PCT) which, when taken together, embodied an even more radical change than the earlier reform. This discussion examines the similarities and differenc es of New Labour as opposed to Conservative approaches to health care and the changes brought by the NHS Act of 1997. The distinction of ideologies between Conservative and Labour (right and left wing) continues its relevance concerning key philosophical divides and policy making matters in today’s political arena. A description that encompasses the principle divergence between the right and left political ideals is their respective stance regarding the perception of fairness. The right has historically leaned toward favoring policies promoting inequality while the left have a tendency to favor social equality in its policies. New Labour initially promoted itself during the 1997 election as the party for radical change, referring to its movement as the ‘third way’ uniting viewpoints of neo-liberalism and social equality (Mouffe, 2000, p.

Willy and Biff - Death of a Salesman Essay Example for Free

Willy and Biff Death of a Salesman Essay Willy Loman is a salesman and Biff is a salesmans son. A lot of what some salesmen do is pump up the things they are selling with a lot of hot air; today this is called hype. Well, for Willy, his first-born son, Biff, is everything in the world. Even back when Biff was a football star in high school, Willy wasnt doing too well any longer as a salesman. This fact made him tired and depressed, but at least there was Biff. Biff was someone who Willy could believe in and admire when everything else was disappointment. And so Willy used Biff as the repository of all of his hopes and dreams and he pumped his son full to the brim with his expectations and praise. How did Biff take to all this adulation? It seems he loved it and believed it. One might assume, though, as he matured, Biff could have thought his father went a bit over board with his praise of him, and he might have begun to suspect that his father lived through him. How many times have we seen the parents of high school athletes who are more competitive at school sporting events than their own kids? Why do you suppose that is? What do their kids think of it? With this symbiotic relationship as the background, Biffs trip to Boston becomes even more horrific. Biff has flunked math, and he goes to Boston, where his father is supposedly working, to get Willy to come home and persuade the teacher to change his grade. There, in the Boston hotel, Biff finds his father with a woman. It is clear to Biff what is going on, and he breaks down right then and there. All the years and years of hot air and hype disappear, and Biff is left with nothing but tears and bitter disappontment in his father and in himself. As Death of a Salesman begins, Biff has returned home after years of trying to find himself, the real self away from his fathers hopes and dreams for him, away from his fathers attempt to live through him. In the end, Biff comes to terms with who he is, and Willy commits suicide still dreaming of Biffs long-awaited success and greatness.

Analysis of Flea by John Donne :: essays research papers

The Flea The narrator in The Flea is a youthful man trying to convince a young woman to give her virginity to him. He tries to do this by comparing their relationship to a flea that is in the room. The flea bites them both and Donne explains to her that this is symbolic of both of their worlds combining into one. He says that the flea is now the realm of love, lust, and marriage. At first this poem seems to be just about love, commitment from a male to a female, who says no his lustful desires. However, a deeper look than just the superficial reveals that the male in this poem is actually revealing a valid point to his lady: that the loss of innocence, such as her virginity, does not constitute a loss of her honor. At first, this poem seems to be simply about a young, sexually hungry man who is trying to convince a girl to give into his sexual wishes. She denies the ?wanna be? lover because she believes that the act of intercourse before marriage is a dishonorable sin in the eyes of the church. The lady ends up killing the flea and symbolically killing the false world the man had constructed in the flea. She then says that neither of them are any worse by killing the flea, which the male agrees with. The man concludes his point by granting that the death of the flea does not really have any consequences, just like her fears to loose her respectability and honor. His main point in all his talk about the flea is to show her that her honor will not be ruined if she yields to him. John Donne?s poem connects flesh and spirit, worldly and religious ideas in a fascinating way between seemingly unrelated topics. He compares sexual intercourse to a bite of a flea and says that now their blood has mixed inside the flea. He also compares the inside of the tiny flea to the entire world, including the couple.

Guess, Inc.

Guess? , Inc. What started as a small family owned jeans boutique has flourished into a global lifestyle brand. Guess? , Inc. currently designs, markets, distributes, and licenses a leading lifestyle collection of contemporary apparel and accessories for men, women, and children that mirror the American lifestyle, while grasping European fashion sensibilities. While the foundation of Guess, Inc. ’s history and massive success can be attributed to their roots in the sale of jeans, Guess, Inc. has now expanded globally, granting licenses for the manufacture and distribution of a full line of product categories. Guess, Inc. perates in 87 countries, with the majority of the stores in the U. S. and Canada. As of 2010, Guess has 1292 stores, 504 in North America, 441 in Europe, and 347 in South East Asia (Breif History of the Company and the Marciano Brothers). The company has agreements with 17 licensees. Throughout the past 30 years, Guess, Inc. has made every effort to maintain t heir status as a global phenomenon. History CEO and Chairman, Maurice Marciano, and Co-Chairman,  Paul Marciano The epitome of a successful family business, Guess, Inc was founded in 1981 by the four Marciano brothers, Georges, Armand, Paul, and Maurice (Guess? Inc. ). They came equipped with experience in the fashion industry, having previously owned and operated a chain of twelve retail stores in France (Guess, Inc. ). The brothers moved to California from Marseilles, France in 1977, where Guess was born, starting as a small jeans company. Georges Marciano was the designer of the jeans, and the brothers gave them the name â€Å"Guess† as they believed that word to be easy to pronounce due to their limited English (Guess, Inc. ). The company’s original jeans were innovative for its time, stone-washed, made to fit tightly, and featured zippers at the ankles. They called this the â€Å"Marilyn Jean† (Guess, Inc. ), and the style lived up to its name, with a sexy, unique style and attitude. They had a softer feel and lighter colors than typical denim jeans. They also featured the classic Guess triangle on the back pocket, which would soon become the distinctive Guess trademark. Believing strongly in his family’s jean business, Georges flew to New York, and convinced Bloomingdale’s to display 30 pairs of his European-style jeans on consignment in the Bloomingdale’s flagship New York store (Guess, Inc. ). Within three hours, Bloomingdale’s sold out every pair. Demand for the jeans soon skyrocketed, and the brothers would find themselves overwhelmed. Though he possessed no previous advertising experience, the brothers appointed Paul Marciano as their advertising director, in hope of expanding their capital. This proved to be wildly successful, as Paul would design an ad campaign that would revolutionize the way jeans and other clothing were sold. Seeking to take a different direction from the typical studio design, Paul brought the models and the jeans outdoors, using grainy black-and-white photography. He had the models show off the jeans using provocative poses, which would later be described by Forbes Magazine as â€Å"catering to teenage cravings for sex, power, attention, and self-love†¦electric not only with sexuality, but with an implicit brutality and exhibitionism as well. † (GUESS INC (NYSE: GES) | Balance Sheet). These controversial ads would quickly create a household name for Guess. By the end of 1982, their jeans produced about $12 million in revenue (Guess, Inc. ). Over the next 15 years, Guess would grow from a company of 30 pairs of jeans, to a globally diversified billion-dollar empire. Legal Battles Overwhelmed by their increasing costs to produce, the Marciano brothers sought a solution to expand their capital and access cheaper foreign labor. In July 1983, they signed an agreement with the Nakash brothers of the company Jordache which would entitle the Nakash brothers to 50% ownership of Guess, Inc. in exchange for $4. 8 million, as well as the use of Jordache’s Hong Kong manufacturing plants (Guess, Inc. ). This deal also licensed Jordache to produce a new line of jeans, entitled Gasoline, using parts of Guess designs in a lower-priced line. However, Guess made a mistake in putting their trust in the Nakash brothers, and neglecting to provide written assurances in the agreement to protect each company against creating knock-off’s of each other’s designs. This mistake would soon come back to haunt them, in their biggest legal battle to date. The Marcianos sued the Nakash brothers on charges of unfair competition, accusing them of using their position on the Guess board of directors and their access to Guess designs in the Hong King plant to produce clothing in their Jordache line that were clear knockoffs of Guess designs. In the suit, the Marcianos sought to null the 1983 agreement that had given Nakashes ownership of half of Guess (Guess, Inc. ). This battle would continue for the next five years, eventually ending with the two sets of brothers settling out of court, and the Marcianos regaining full control of the business. Estimated attorney fees were as high as $10 million per year for each side (Guess, Inc. ). This was an ugly legal battle that cost Guess Inc. an unnecessary amount of funds. 1982 also bought a smaller legal battle with Jeff Hamilton, Inc. Guess sought to enter the menswear market by obtaining a licensing agreement with this company. Under this agreement, Jeff Hamilton, Inc would market a line of clothing under the Guess name in exchange for a 7% royalty fee (Guess, Inc. ). However, Guess soon decided that Hamilton was targeting the young men’s market too strongly, and did not approve of Hamilton’s â€Å"dumping† of Guess merchandise in large discount stores, which was hurting the label’s high-end image. Guess sought to terminate the license agreement, which they eventually succeeded in doing in 1986. This extensive legal battle resulted in a slow growth for Guess menswear. Marketing & Promotional Strategies Guess is backed by their corporate mission statement; â€Å"At Guess, we are committed to being a worldwide leader in the fashion industry. We will deliver products and services of uncompromising quality and integrity consistent with our brand and our image. We are committed to listening and responding to the needs of our customers, associates and business partners, and honor their individual value. We are dedicated to personal and professional enrichment through an environment of open communication, creativity, teamwork, trust, and respect. We continue to give back to the community, support humanity, and protect the environment as part of our responsibility. We remain committed to an entrepreneurial spirit that fuels the growth of our Company and increased shareholder value. Through principled leadership we will embrace diversity, cultivate strength, pride and passion to align our personal life and our professional life. (The Guess Mission Statement). The target customer for Guess is a young, affluent adult, between the ages of 18 and 32. Guess makes every effort to live by this mission statement every day, and uses a variety of creative marketing and promotional strategies to further entice the target customer to purchase Guess products. The mission statement is executed everyday in Guess, Inc’s corporate strategy, which focuses on the long term. Guess is a global compa ny known for their quality, trend-setting styles, and marketing creativity. In realizing the importance of diversity, and consumers’ needs to constantly have something new, Guess never fails to bring forward new products and images to keep their name alive. While originally gaining momentum with their jeans, Guess now manufacturers and distributes a wide range of product lines. Once realizing their success, in the 80’s, the Marciano brothers decided to increase their potential, and expand beyond men’s and women’s jeans. Baby GUESS? , GUESS? watches, GUESS? footwear, GUESS? eyewear, and GUESS? fragrances were introduced. Wishing to continue their expansion, Guess introduced even more products in the late 90’s, including an entire collection of GUESS handbags, active wear, jewelry, swimwear, innerwear, leather, belts, neckwear, and men’s classics (CITE- annual report). Around the millennium, Guess introduced their website, opening the company to a whole other world of potential. Guess operates in 6 different store concepts in an attempt to appeal to a variety of different markets. The original GUESS? retail stores carry a full assortment of full-priced Guess products, including men’s and women’s merchandise, and licensed products. GUESS? factory outlet stores are primarily located in outlet malls, and sell a select assortment of men’s and women’s apparel and licensed products at lower price points. GUESS by MARCIANO stores were introduced in the summer of 2004 (GUESS INC (NYSE: GES) | Balance Sheet), in an attempt to recapture the company’s glamorous image. The Marciano chain offers apparel and accessories that are sexy, yet sophisticated. The target market for these stores is slightly older customers interested in higher-end clothing and accessories such as ritzy evening dresses and fancy jeans. G by GUESS stores offers Guess products at a lower price point than Guess retail stores, in order to target a wider demographic. These stores carry apparel for men and women, as well as a full line of accessories and footwear. Products in this line provide a more fun, youthful image; fashion-forward, yet not cutting edge fashion. GUESS? accessories stores sell GUESS? and GUESS by Marciano labeled accessory products. Finally, GUESS also operates in an e-commerce segment, with websites in 6 different languages (Maurice Marciano and Marciano). Guess is known for their iconic black-and-white print advertisements and logos that have maintained a level of consistency throughout the company’s history. The aim of Guess advertisements is to place more of an emphasis on the brand image than on the actual products (Maurice Marciano and Marciano). All Guess advertisements use similar themes and images, primarily using outdoor images. Guess images have been showcased in international print campaigns in virtually all major magazines, on television, billboards, bus shelters, and advertisements throughout the world. The image of the Guess model has become a pop culture icon in the history of fashion advertising. Guess model, Anna Nicole Smith, in the early 1990’s Drew Barrymore Adriana Lima Paris HIlton Guess brought forth the faces of many future supermodels in their sexy promotional campaigns, including names such as Anna Nicole Smith, Claudia, Schiffer, , Drew Barrymore, Jessica Miller, Cindy Taylor, Minki Van Der Westhuizen, and Shana Zadrick (Guess? Inc. News- Company Information). Iconic models, actresses and all-round sex-bombs have all pouted and posed for these successful Guess ad campaigns. It goes without saying that Guess has been such an influential brand in the fashion world. Sales Trends & Financial Data For the first quarter of 2012, Guess, Inc reported net earnings of $42. 7 million. This was a 15. 2% decrease from the first quarter of the fiscal year 2011, in which Guess, Inc. reported net earnings of $50. 3 million (Guess? , Inc. Reports First Quarter Results). Balance Sheet from www. FORBES. com For the entire year, ending January 29 ,2011, net earnings for Guess, Inc were reported at $289. 5 million, an increase of 19. %, with gross profit increasing to $1090. 2 million, an increase of 15. 8%. Total net revenue increased to $2,487. 3 million, and gross margin decreased from the previous year to 43. 8% of total revenues (Maurice Marciano and Marciano). The decrease in gross margin was attributed to the negative impact of the stronger U. S. dollar on product purchases, increased occupancy costs due to retail expansion in Europe, lower initial mark-ups in Europe , and higher markdowns in the North American retail segment (Maurice Marciano and Marciano). Earnings from operations were reported at $404. million, a 12. 8% increase from the prior year, and other income, including interest income and expense, totaled $16. 7 million (Maurice Marciano and Marciano). As of January 29, 2011, Guess, Inc. had $442. 1 million in cash and cash equivalents, down $60. 0 million from 2010. In breaking down all of their marketing segments, Guess, Inc found that once again, the largest increase in gross profit came from their European segment. In Europe, revenues increased 23. 2% to $920. 3 million. Revenues produced by other segments were reported as follows: North American Retail- Net Revenue: $1069. 9 million * Earnings from Operations: $122. 6 million * Operation Margin: 11. 5% Asia- * Net Revenue: $53. 6 million * Earnings from Operation: $28. 6million * Operating Margin: 14. 3% North American Wholesale- * Net Revenue: $181. 0 million * Earnings from Ope rations: $46. 2 million * Operating Margin: 25. 5% (Maurice Marciano and Marciano) Despite setbacks from their legal battles (The Marciano brothers believed they would have exceeded $1 billion in sales by their 10th anniversary, had it not been for the court cases) (Guess? Inc. ), Guess sales flourished from the very beginning. 1984 brought sales of $150 million, and in 1987, the company reached profits of $100 million, with sales reaching $350 million (Guess, Inc. ). At that time, Guess retail stores grew to 19 locations, and sales reached $575 million in 1990 (Guess, Inc. ). In 1991, Guess strategically increased their advertising budget to $22 million. This worked in their favor, as the company earned enough profits to add 33 more stores by the end of the year, including the European flagship store in Florence, Italy. Sales slowed during the recession in the early 1990’s (Guess, Inc. ). However, the men’s collection took an opposite approach, and sales skyrocketed, with a 41% sales growth in 1991 alone (Guess, Inc. ). By the end of the year, menswear sales would account for 40 of total company sales. During this time, Guess also began to see the extensive opportunities available with international sales, as licensing arrangements introduced Guess to over a dozen countries, causing a significant increase in revenues. By 1993, Guess had reached an estimated $700 million in sales (Guess, Inc. . During this time, Georges Marciano decided to step down from his position as CEO, and sell his 40% of the company to his brothers for around $200 million. Maurice was then named CEO, and took over direction of design. Guess then stepped up their promotional campaign, looking to fuel its future growth. Licensing became a vital part of total revenues, with products now including home furnishings, i nfant wear, and junior knit wear (Guess, Inc. ). Meanwhile, sales continued to grow, now focusing on more accessories as well. In 1994, sales of Guess watches exceeded $100 million and footwear more than $60 million. Guess became a publicly traded company in 1996 (Guess, Inc. ). Hoping to continue their uninterrupted success, Guess was disappointed when 1997 sales began to drop. To compensate, Guess created a new line of high-end jeans called Premium Denim for men and women. However, this proved to be another disappointment, and the market share was lost due to competitive pressures and a terrible retail environment. In 1999, Guess decided to start their first e-commerce store (www. guess. om), which gave their sales a much-needed boost. Even in critical times, Guess was able to open 56 new stores in 2000. Annual sales would increase by 32% with the introduction of G Brand, a new complete line of high quality unisexual jeans wear that used Italian denim and European designs. At the end of 2000, Guess had 212 stores in the U. S. and Canada. In 2001, Guess implemented a new marketing strategy in order to keep their profits rising. With these new strong marketing methods, Guess was able to increase their sales, and open 24 new stores in the U. S. and Canada, a total of 249 stores. Guess continues their success over the next several years. As of 2010, Guess has 1292 stores, 504 in North America, 441 in Europe, and 347 in South East Asia (Breif History of the Company and the Marciano Brothers). Looking towards the year ending January 28, 2012, Guess, Inc. expects new revenues to range from $2. 74 billion to $2. 80 billion (Guess? , Inc. Reports First Quarter Results). Operating margins are expected to be between $16. 5%, while diluted earnings per share are expected to be in the range of $3. 30 to $3. 50 (Guess? , Inc. Reports First Quarter Results). SWOT Analysis Like any business, Guess must analyze each of their strengths, weaknesses, opportunities, and threats, and implement a strategy of using each of these aspects to their advantage. Strengths A quick overview of the strengths of Guess, Inc. include maintaining a strong and diversified brand portfolio, a global full lifestyle brand, an effective management team, and solid capital structure. Guess produces a brand that portrays a fun, fashionable, and sexy image, which is developed and maintained worldwide. Guess maintain a massive level of global success, with stores in 85 countries besides the U. S. and Canada. Because of this global diversification, the company is still able to grow, even in tough economic times. International growth remains one of Guess, Inc’s top strengths. Another major advantage Guess has is their use of multiple distribution channels. Not a company to focus solely on one channel, Guess Inc uses retail, wholesale, e-commerce, as well as licensing distribution to sell their products. This proves as a preventative benefit, as their operating results are not relying solely on the performance on one single channel. This also allows Guess, Inc to quickly adapt to ay changes in the distribution or retail environment of any one particular region. Adding to their diversity, Guess also relies on multiple store concepts, including flagship GUESS? full-priced retail stores, GUESS? factory outlet stores, GUESS by MARCIANO stores, G by GUESS stores, GUESS? Accessories stores, and GUESS? kids stores (Maurice Marciano and Marciano). This allows Guess to target multiple demographics in different regions. Weaknesses Like any company, Guess, Inc must also identify their weaknesses. A quick overview of the weaknesses of Guess, Inc. include maintaining a business in a highly promotional environment, the highly competitive nature of the apparel industry, discretionary spending being dictated by the situation in the global economy, and the narrow focus on women’s apparel. While Guess has very diversified products, and targets women, men, as well as children, their heavy focus on women’s apparel could be seen as a big weakness. Only 10% of Guess consumers are men, boys, or babies (Maurice Marciano and Marciano), which may indicate a lack of balance of promotional activities. Guess should assign more of their promotional budget to focusing on these areas, rather than attempting to portray an image of solely a women’s retailer. This also creates an opportunity for competitors to gain control over these sectors. While Guess stores may be growing rapidly in other countries, they must continue to be careful not to saturate the market. Opportunities A quick overview of the opportunities for Guess, Inc. include growing demand in foreign countries, such as China, under-penetrated markets in Europe, growth in the U. S. , and alliances by leasing. The Guess e-commerce environment improves customer relations, and creates an alternative shopping environment. In realizing this, Guess has the opportunity to increase their profits significantly by continuing to offer a wide range of products and keep up with an ever-changing economy. Technology proves to be a great opportunity for Guess, as they can benefit from consumer’s need for convenience. Guess men’s clothing category also has the biggest potential and room for growth. If Guess takes advantage of that, they will allow themselves the potential for a tremendous increase in profits. Guess should also take advantage of the new business casual trend, whereas smart casual clothing is becoming more and more acceptable in professional offices, and more people are looking for an acceptable replacement for their suits, ties, and other â€Å"formal† business attire. Threats A quick overview of the threats against Guess, Inc. include continued weakness in global consumer spending, low entry cost for competitors in the apparel market, changes to import tariffs, quotas, and taxes, and increases in energy and raw materials prices. Competitors are always considered one of a business’s greatest threats. The apparel industry is highly competitive, which may cause difficulties for Guess in the future. During a recession or uncertain economic conditions, consumers may be faced with reduced confidence and spending habits, resulting in a slow-down in sales and profits. While relationships with international markets and suppliers prove to be a steady strength for Guess, there are also threats involved. Since Guess does not own or operate any production facilities of their own (CITE- annual report), they depend heavily on foreign suppliers and manufacturers to produce products of top quality, and exactly to their specifications. Since Guess is a global business, there revenues could inadvertently be affected by factors beyond their control, such as recessions in foreign countries, political instability which may interrupt trade with foreign vendors, reduced global demand, significant fluxations in the value of the dollar against foreign currencies, or local business practices that do not conform to legal or ethical guidelines. Furthermore, Maurice and Paul Marciano currently hold 33% ownership of Guess shares, which is a very significant percentage. Their interests may differ from those of other stockholders, which could present a potential threat to the nature of the business. Competition One of Guess, Inc’s top competitors is Abercrombie and Fitch. Similar to Guess, Abercrombie's positioning strategy involves the use of sexually overt advertising positioned to appeal to young adult markets. Unlike Guess, Abercrombie and Fitch advertisements often depict nudity, alcohol consumption and assorted sexual behaviors. Guess chooses to take a less scandalous approach, and maintain a softer, more classical image. Abercrombie ; Fitch does not have a mass market approach to its advertising. It places print ads in 4 magazines: Vanity Fair, Interview, Out, and Rolling Stone. Abercrombie ; Fitch is well positioned for the future, however it is necessary for them to continue to move forward in their efforts to maintain a new, trendy image. In the face of a falling economy, Abercrombie's advertising stands out to an audience that has been exposed to a lot of noisy ads. In comparison to Guess, Abercrombie has the advantage of selling products under four different concepts, Abercrombie & Fitch, Abercrombie, Hollister, and RUEHL. This provides the added benefit of appealing to different markets and demographics under completely different names, whereas Guess will only sell products with the Guess name , allowing Guess limited access to the market. GUESS? In the Future Immediate strategies to make Guess bigger and better would be to focus more of their advertising and promotional capabilities to their menswear collection. In the near future, I would recommend opening individual Guess for Men stores, which would open the door to an entire new demographic, increasing the potential for an immeasurable amount of profits. Focusing on new markets in Europe should also prove to be beneficial for the company. Currently, this market is under-penetrated, but has great potential for expansion in the future. As for a long term growth strategy, Guess needs to continue increasing their retail presence and expanding internationally. Guess has an excellent retail strategy which needs to be executed in each region of the world. Looking towards the long term, Guess should consider forming an alliance with a major competitor in the market, such as BEBE or Levi’s. Both of these companies have showed evidence of trying to come up with new styles in an attempt to keep up with Guess (Guess? , Inc. ), and are equally dominating the market for jeans and/or casual wear. Merging with either of these companies would prove to be tremendously profitable for Guess, as it would eliminate much of the competition, as well as allow them to dominate more of the market. Celebrating their 30th anniversary this year, Guess, Inc. is now bigger and better than ever, and growth shows no signs of slowing down. As long as they continue to leverage their presence globally and execute their mission statement and creative promotional strategies, Guess will continue to stay on top of the fashion world. Works Cited â€Å"Breif History of the Company and the Marciano Brothers. 25 June 2009. Guess, Inc. 1 May 2011 . â€Å"Guess, Inc. † Funding Universe. 27 May 2011 . â€Å"Guess? Inc. News- Company Information. † New York Times 2011. â€Å"Guess? , Inc. † 2011. Hoover's Company Information. May 2011 ;http://proquest. umi. com. ezproxy. library. berkeley. org/pqdweb? index=4;did=168188551;SrchMode=1;sid=1;Fmt=3;VInst=PROD;VType=PQD;RQT=309;VName=PQD;TS= 1307571605;clientId=11195;. Guess? , Inc. Reports First Quarter Results. Fiscal Results for the First Quarter Ended April 30, 2011. Los Angeles, CA: PR Newswire, 2011. â€Å"Marcianos Go Full Time Now at Guess. † Women's Wear Daily 16 6 1990: 1. Maurice Marciano, Chairman of the Board, Guess, Inc. and Paul, CEO & Vice Chairman of the Board, Guess, Inc Marciano. â€Å"Guess? , Inc Annual Report 2010. † Annual Report. 2010. â€Å"The Guess Mission Statement. † Guess, Inc. 2011 . ——————————————–

The Popular Medieval Romance, Sir Gawain And The Green Knight

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